Your iOS App Requires A Privacy Policy

Note that in order to publish your app on the App Store, you are required to have a privacy policy and include the URL to it at submission time.

Hyperlinks were invented for precisely this reason, so why Apple doesn’t provide a link directly to the specific information and requirements right from the submission forms, I’ll never know. Here is the relevant excerpt:

5.1.1 Data Collection and Storage

  • (i) Privacy Policies: All apps must include a link to their privacy policy in the App Store Connect metadata field and within the app in an easily accessible manner. The privacy policy must clearly and explicitly: 

    • Identify what data, if any, the app/service collects, how it collects that data, and all uses of that data.

    • Confirm that any third party with whom an app shares user data (in compliance with these Guidelines) — such as analytics tools, advertising networks and third party SDKs, as well as any parent, subsidiary or other related entities that will have access to user data — will provide the same or equal protection of user data as stated in the app’s privacy policy and required by these Guidelines.

    • Explain its data retention/deletion policies and describe how a user can revoke consent and/or request deletion of the user’s data.

Todd Hopkinson